Is organic food expensive or is it value for money?

 

Here are some reasons which make Pro Nature Organic Food more expensive than Non-Organic food of similar quality.•

All Pro Nature products are grown and sourced under strict control of our Organic Certifying Body to provide the best quality 100% Certified Organic food products to our consumers. Therefore, Pro Nature Organic Food prices are linked with the quality of the product.

Farmers have to work harder and take more risks to produce high quality organic products and hence Pro Nature pays a premium to the farmers. This helps them earn a better livelihood as well as keep growing 100% organic food for all of us.

The processes & costs involved in sourcing from farmers & aggregates spread across the country and ensuring that Global Organic Standards for storage, transportation etc. are maintained, are significantly higher than the process followed by non-organic farming. The regulation requires lots of field records and audits. Organic fields need to be audited on a regular basis by both internal systems and external agencies. These checks and balances ensure that the compliances to the organic guidelines are at a maximum level. All the produce is checked for pesticide residues and several other tests to check the compliance of the produced lot.These additional tests require manpower, resources and come at an additional cost, which can be avoided by the conventional food industry. This is the reason why organic food is expensive. As a consumer, you might end up paying a premium for high quality food products which in most cases is less than the cost we pay for our health issues later on. Surely, it is not a big price to pay. When you buy organic food, you are not just buying good health for your family but, you are also contributing towards a better livelihood for our small and marginal farmers across India. The next time you buy organic food remember, you are not just adopting a safer lifestyle but also promoting environmentally sustainable processes for a better tomorrow

Location: Bengaluru, Karnataka, India

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